Chevrolet Groove: Funky concept car

Three global Chevrolet Minicar Concepts at Frankfurt Motor Show

2007-09-10

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  • Inspiration from retro-style hot rod
  • Fuel-efficient 1.0-litre diesel engine

Frankfurt. Inspired by a “half-soldier, half-modern” military helmet, the Chevrolet Groove concept is contemporary and funky, but evokes classic Chevrolet heritage design cues like an upright windshield and prominent fender flares that give the Groove a strong, sturdy stance reminiscent of a retro hot rod.

Groove lead exterior designer Jawook Koo, of the GM Design Centre in Incheon, South Korea, was seeking a mini design that was big on presence. “I wanted to get out of the mini vehicles stereotype that is characterized by a weak, insecure and ‘cute’ appearance, so that consumers feel safe just by looking at the vehicle,” said Koo.

Indeed, the Groove’s design conveys anything but weakness. The striking matte Lunar Quartz exterior finish contrasts with the strategically placed satin silver exterior chrome details. Big, five-spoke 17-inch wheels pushed all the way to the rear give the impression of a vehicle that’s much larger than it is, thanks to the short but pronounced hood and the long, flat cabin -- a design that provides for a roomy interior. Contrasting Vertigo-coloured brake calipers bring additional attention to the big wheels.

The front overhang includes open-air vents that are integrated into the front LED fog lamps, and the elongated front headlamps further “lengthen” the vehicle. This front-wheel-drive concept is powered by a very fuel-efficient, 1.0-litre diesel engine.

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IAA 2007

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