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New iPhone app puts a little Corvette in every Chevrolet

2010-10-11

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Owners of the new breed of Chevrolets like the Spark and Cruze models need never forget their car is the latest in a long and proud performance lineage, when they download the latest iPhone app recently released by Chevrolet.

The 'Drive the Noise' iPhone app has been developed with real samples from some of the best high-performance Chevrolets and will transform that humdrum journey into the office on a wet morning into an entertaining performance car experience.

Drivers can choose a number of simulations including the iconic Corvette or Camaro or, if you're in the mood after watching the latest round of WTCC racing at the weekend, the Chevrolet Cruze World Touring Car.

The app works using special software that detects movement within the vehicle. Spark drivers are well catered for as the device can be used via the USB socket in the cabin. But Drive the Noise can also be used outside the car – warn pedestrians of your imminent arrival by using it out on a bike ride perhaps, or if you are brave enough, on the train to entertain other passengers…

Drive the Noise is compatible with a number of the latest Apple products, including the iPhone, iPod Touch and the iPad. It is available to download completely free of charge at the iTunes on-line store at www.apple.com/itunes

So, the next time Chevrolet drivers find they are bored with their CD collection or fed-up with the local radio station, they now have the perfect alternative.

About Chevrolet

Chevrolet is General Motors' largest global brand with annual sales of about 3.5 million vehicles in more than 130 countries. It is the fourth biggest global car brand in terms of sales and also one of the fastest growing brands in the world. Chevrolet Europe delivers attractive, distinctive design, practical, economical cars and outstanding value for money. After re-launching the brand in Europe in 2005, Chevrolet more than doubled its sales to over 500,000 in 2008. In 2009, Chevrolet held its market share in Europe at 2.3 percent, selling 426,000 cars. Chevrolet has a network of 2,900 dealers and service points in Europe. The Chevrolet line-up includes the all-new Spark city car, the small Aveo, compact Cruze sedan, Captiva SUV, mid-size Epica and the legendary Corvette sports car. In 2011, Chevrolet will launch the Orlando, an all-new family van, the Camaro coupe and convertible, the new Aveo and the Cruze hatchback as well as re-launching the Captiva SUV with four new engines. Chevrolet's biggest markets in Europe are Russia, Italy, Germany, France, Spain and the U.K. Established in the U.S. by Swiss émigré Louis Chevrolet in 1911, the brand is preparing to celebrate its centenary with the launch of the ground-breaking Chevrolet Volt extended-range electric vehicle. More information on Chevrolet can be found at http://www.chevroleteurope.com or http://media.chevroleteurope.com.